Alcoholic beverage can design for the Quebec brand "Menaud", targeting an audience aged 45 to 65, primarily urban dwellers with a taste for elegance, refined design, and a certain art of living. My goal was to create a sophisticated and cohesive visual identity, drawing inspiration from the Art Deco style—known for its geometric shapes, clean lines, and timeless aesthetic. Each can features its own unique graphic universe, while maintaining overall consistency through the use of stylized patterns and integrated framing.
A fictional project completed as part of the "Typo-image" course taught by Claudie Grenier-Côté.
Moodboard
